First ever premiership ‘value league’ creates media storm
Band & Brown has crunched football league stats and polled fans to produce the first ever Premiership ‘Value League’ for savings bank ING Direct, showing that Wigan Athletic, not Manchester United delivers the goods when it comes to points for your pound.
The story was a huge hit on the airwaves and online, securing spokesperson interviews on Five Live, BBC Breakfast, the Today Programme, the BBC News Channel and over 50 regional stations. A Sky Sports News interview with ING Direct spokesperson Martin Rutland has also proved a big hit on YouTube.
Tuesday, 23 June 2009
Subscribe to:
Post Comments (Atom)



No comments:
Post a Comment